SEO Portfolio With Client Results & Case Studies
In the world of SEO, promises are common, but results are what truly matter. This portfolio is not just a collection of projects; it’s a showcase of tangible, data-driven proof. Each case study represents a real business challenge, a strategic solution, and a measurable outcome. I invite you to explore these stories to see how my approach has delivered sustainable organic growth, increased revenue, and empowered clients to dominate their market.
Why You Should Review SEO Case Studies Before Hiring?
Hiring an SEO consultant is a critical investment. You’re not just paying for a service; you’re entrusting your business’s future to an expert. This is why transparency and proven results are non-negotiable. By reviewing real case studies, you gain the confidence to make an informed decision. You’ll see my process, my expertise, and my commitment to delivering a clear return on your investment. The results you see here are a testament to a strategic, no-shortcut approach to search engine optimization.
Case Studies by Industry & Results
Bloom - Ecommerce SEO Case Study: Driving Sales & Visibility
Problem
This e-commerce website in the health medication industry was struggling with stagnant organic traffic and low keyword rankings. They were spending heavily on paid ads but failing to build a sustainable organic channel, losing market share to larger competitors. They needed a strategic roadmap to increase visibility and, most importantly, drive sales.
Strategy
The first step was a comprehensive technical SEO audit to identify foundational issues, including slow page load times and crawl errors. From there, I developed a full-funnel content strategy, focusing on high-intent, long-tail queries that their customers were searching for. I optimized product pages, category pages, and blog content with a clear focus on user experience and conversion.
Results
My targeted strategy delivered a massive return. Within 12 months, the client saw a 900% increase in organic revenue, growing from $10K to over $100K per month. I achieved this by:
- Growing Organic Traffic: An increase of over 450% in organic sessions.
- Ranking Improvements: Gained top-3 rankings for over 50 new competitive keywords, including high-value, product-focused search terms.
- Increased ROI: The organic channel became their primary source of revenue, freeing up a significant portion of their marketing budget.
WasteXpress - Local SEO Case Study: Boosting Local Businesses
Problem
This UK-based wastage removal company relied heavily on word-of-mouth and paid ads, but they were almost invisible in local search results. They needed to attract nearby (Manchester, UK) customers who were actively searching for their services on Google Maps and organic search.
Strategy
My approach focused on a complete local SEO overhaul. I started with a thorough Google Business Profile (GBP) optimization, ensuring all information was accurate, complete, and consistent. I then built high-quality local citations, optimized the website’s on-page content with location-specific keywords, and implemented a review acquisition strategy to boost their social proof and local ranking signals.
Results
My strategy cemented the client’s local presence. Within 6 months, they became a dominant force in their service area.
- Google Maps Ranking: Achieved a top-3 position in the Google Maps “local pack” for their most valuable service keywords.
- Local Search Visibility: Saw a 200% increase in calls and form submissions from local search.
- Improved Google Visibility: Their GBP listing appeared in over 250% more searches, leading to a direct increase in business inquiries.
ZenaDrone - SaaS SEO Case Study: Scaling Organic Growth
Problem
ZenaDrone a B2B SaaS company had a solid product but was struggling to acquire new users through organic search. They had a blog, but their content wasn’t driving qualified leads or signups. They needed to build a sustainable channel for user acquisition.
Strategy
I began with an in-depth SaaS SEO audit and competitor analysis. The core of my strategy was to move beyond high-volume keywords and focus on long-tail, user-intent-driven queries that indicated a direct need for their product. I developed a topic-cluster content strategy, building out authoritative content hubs that established them as a leader in their niche
Results
My targeted, intent-based strategy resulted in a significant increase in qualified signups and a clear path to scalable growth.
- Increased Signups: Grew monthly signups by 40% in just three months through content that addressed the user’s pain points.
- Lead Generation: The organic channel became the primary source of qualified leads, outperforming paid channels in terms of conversion rate.
- Domain Authority Growth: The content hub strategy resulted in a 15-point increase in Domain Authority, improving their ability to rank for more competitive keywords over time.
CureMD - SaaS SEO Case Study: Scaling Content for Qualified Leads
Problem
CureMD, a leading healthcare SaaS provider, had a static online presence with a blog that wasn’t driving qualified leads. Despite a strong product, they were losing organic market share to competitors who were using content to answer specific pain points. They needed a strategic content-driven approach to attract healthcare professionals actively searching for solutions.
Strategy
As the senior SEO analyst, I initiated a full-funnel content marketing campaign. The strategy focused on moving beyond high-volume keywords to target long-tail, intent-based queries. I developed a topic cluster model, building authoritative content hubs around key industry challenges and CureMD’s solutions. This included:
- In-depth Keyword Research
- Content Creation & Optimization
- Internal Linking
Results
This targeted content strategy transformed the organic channel into a primary lead generation engine. Within a few months, the client saw a significant return on investment.
- 40% Increase in Organic Traffic: A consistent, month-over-month increase in organic sessions driven by content.
- 25% Increase in Lead Generation: The organic channel became a top source for qualified leads, outperforming other marketing channels in terms of conversion rate.
- Improved Keyword Rankings: Achieved and maintained top-5 rankings for over 20+ high-value, competitive healthcare keywords.
Dyson - E-commerce SEO Case Study: Technical Audit for a Global Brand
Problem
Dyson, a global e-commerce leader, was experiencing technical SEO issues that were hindering crawlability and causing indexation problems. These issues created a ceiling on their organic visibility, as they were struggling to rank for key product queries despite a powerful brand.
Strategy
As an SEO Consultant, I was brought in to lead a full-scale technical SEO audit. The goal was to identify and resolve the hidden issues that were hurting their performance. My audit included:
- Comprehensive Site Crawl
- Core Web Vitals Analysis
- Schema Markup Implementation
- Crawl Budget Optimization
Results
The technical SEO strategy resolved critical issues, leading to an immediate improvement in the site’s overall health and search performance.
- 15% Increase in Organic Visibility: Improved site crawlability led to a 15% increase in impressions and a surge in rankings for key product categories.
- Enhanced User Experience: Fixing page speed and crawl errors resulted in lower bounce rates and higher engagement from organic traffic.
- Optimized Indexation: The technical fixes ensured that new product pages were indexed faster, improving their ability to compete in high-demand search queries
Pure Skin Center - Penalty Recovery Case Study: Restoring Organic Traffic & Trust
Problem
Pure Skin Center, an aesthetic clinic, saw a dramatic, sudden drop in organic traffic and keyword rankings. Upon investigation, it was clear the site had been hit with a manual or algorithmic penalty, likely due to a history of low-quality or spammy backlinks from a previous SEO campaign. Their entire business was at risk without a quick and effective recovery plan.
Strategy
As the SEO Lead, my immediate priority was to diagnose the issue and create a clear recovery roadmap. My strategy was methodical and focused on cleaning up the site’s backlink profile and rebuilding trust with Google. This involved:
- Backlink Audit
- Link Disavow Strategy
- On-Site Content Cleanup
- Trust & Authority Building
Results
The penalty recovery strategy was a complete success, restoring the site’s organic presence and establishing a foundation for sustainable growth.
- 80% Recovery in Organic Traffic: Within a few months of the initial work, the site’s organic traffic returned to near pre-penalty levels and continued to grow.
- Restored Keyword Rankings: Key local and service-based keywords that had plummeted in the rankings were restored and eventually surpassed their previous positions.
- Rebuilt Authority: The clean-up and new link-building strategy resulted in a strong, healthy backlink profile, ensuring long-term stability and growth.
What My Portfolio Proves?
- Improved Organic Traffic: My clients consistently see a 50%+ increase in organic traffic within the first six months.
- Higher Keyword Rankings: I help businesses rank in the top 3 for their target keywords, driving valuable clicks and visibility.
- Increased Revenue & ROI: My SEO campaigns have a proven track record of generating a strong return on investment by focusing on lead generation and sales.
- Sustained Growth: My strategies are built for the long term, providing a sustainable channel for business growth that lasts long after the project is complete.
Ready to Start Your SEO Success Story?
These case studies demonstrate the power of a strategic, data-driven SEO approach, showing how careful analysis, creativity, and optimization can turn online visibility into measurable growth. By focusing on results rather than guesswork, businesses can significantly boost traffic, lead generation, and conversions, unlocking their full potential through a tailored SEO strategy.
Key takeaways:
Significant increases in organic traffic through targeted optimization
Enhanced lead generation and conversion rates
Custom strategies built around specific business goals and audiences
Sustainable growth backed by data, not guesswork
Proven examples of measurable, real-world SEO success
